The year 2018 marked a significant shift in Burberry's aesthetic, a move away from its traditionally more classic and understated designs towards a bolder, more modern, and arguably more playful approach. This evolution was reflected prominently in its handbag collection, showcasing a range of styles that catered to a diverse clientele while maintaining the brand's inherent luxury and quality. While the original retail prices for these bags varied, with some flagship pieces reaching upwards of $1,650.00, the subsequent years have seen a wider availability through outlets, sales, and online marketplaces, offering opportunities to acquire these coveted pieces at significantly reduced prices. This exploration delves into the key features and styles of Burberry's new handbags from 2018, considering both their initial impact and their current accessibility through various discounted avenues.
The Shift in Design Philosophy:
2018's Burberry handbag collection represented a conscious departure from the sometimes overly formal elegance of previous years. The brand, under the creative direction of Riccardo Tisci (who took the helm in 2018), infused a youthful energy into its designs. This was evident in the introduction of more vibrant colours, unconventional silhouettes, and the incorporation of modern, almost graphic elements. While the classic Burberry check remained a staple, it was often reinterpreted, appearing in new contexts and alongside more contemporary materials and textures. The overall effect was a collection that felt both fresh and familiar, appealing to both loyal Burberry customers and a new generation of luxury consumers.
Key Styles and Features of 2018 Handbags:
Several key handbag styles defined Burberry's 2018 offerings. These included:
* The "The TB Bag": Arguably the most iconic handbag to emerge from this era, the TB bag quickly became a symbol of Burberry's renewed direction. Characterized by its distinctive "TB" monogram – a combination of the initials of Thomas Burberry – the bag featured a sleek, structured silhouette, available in various sizes and materials, ranging from smooth leather to more textured options. The TB bag's clean lines and minimalist aesthetic were a stark contrast to some of the more ornate designs of the past, yet it still retained an undeniable sense of luxury. Its versatility made it suitable for both daytime and evening wear, contributing to its widespread popularity.
* The "Pocket Bag": This style offered a more casual and practical alternative to the structured TB bag. The Pocket bag, often crafted from soft leather or canvas, featured a relaxed, slouchy shape with a drawstring closure. It often incorporated the Burberry check in subtle ways, adding a touch of brand recognition without overwhelming the design. The Pocket bag's functionality and relaxed aesthetic appealed to a younger demographic, reflecting the brand's broader effort to attract a wider range of customers.
* The "Rucksack": Burberry also presented a range of rucksacks or backpacks in 2018, demonstrating the brand's willingness to experiment with different silhouettes and functionalities. These rucksacks were typically made from high-quality leather or canvas and featured the signature Burberry check or monogram in a variety of creative arrangements. The inclusion of rucksacks broadened the appeal of the collection, catering to a more active and versatile lifestyle.
* The "Belt Bag": The resurgence of the belt bag or bum bag in 2018 saw Burberry release its own stylish iteration. These bags often featured a compact, streamlined design, perfect for carrying essential items on the go. The belt bags were available in various materials and colours, often incorporating the Burberry check or monogram in a subtle yet noticeable manner.
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